SERVICES
Putting older adults at the center of the brand experience
Tranformation to age-inclusivity
In an increasingly diverse demographic landscape, understanding and engaging seasoned adults is not just necessary—it's an opportunity for growth and innovation. Together, we'll uncover the untapped potential within the older demographics, creating strategies that resonate, engage, and inspire across all ages. Whether you're looking to innovate your product line, reframe your marketing approach, or redefine your corporate culture, Intransit is here to lead the way.
Resarch and Insights
A Fresh Perspective
Every Intransit engagement starts with creating a solid foundation based on external and internal insights.
We embark on a robust journey to find the most relevant, solution-orientated insights, including:
Qualitative deep dives and ethnographies
Cultural and consumer analysis
Trends research
Best practice benchmarking
Needs analysis
Foresight analysis
Additionally, we work with leadership to decode current age-inclusive thinking and unearth opportunities for embedding best practices.
Building A Path Toward Engagement
Customer And Brand Strategy
Armed with insight, we help companies define an approach that breaks outdated stereotypes and provides a platform for long-term customer targeting and engagement. We provide a customer set of tools, including.
Audience strategy
Customer personas
Strategic Focus Areas
Value propositions
Brand strategy & Positioning
Brand narratives
Messaging
.
Creating meaningful brand moments
Experience Transformation
Age inclusivity is a long-term strategy, not a short-term fix. We coach clients to make age inclusivity sustainable by embedding strategic practices across all facets of the organization, from innovation to product and brand design.
Knowing that every organization is different, we create tailor-made solutions to suit your specific and can provide the following:
Strategic roadmaps
Service design blueprints
Customer journey maps
Prototypes
Capacity assessments
Ongoing consulting
WHY IT MATTERS
The economic and social contributions of older adults are immense, yet often overlooked. With Intransit's guidance, businesses can tap into this valuable demographic, unlocking new markets and driving innovation. Our approach not only champions inclusivity but also propels companies towards sustainable growth, ensuring they are prepared for the demographic realities of the future.